This was an ad campaign to promote use of the MTA and their app. We had to come up with a campaign that would get people to want to use the MTA services, we also had to have a 360 campaign showing how we would advetise to the public.
This was a re-branding project for a calming drink called Slow Cow. We had to come up with a new name and look. A long with finding out a new target audience and coming up with a 360 campaign on how we plan to attract that audience.
For this project we had to do a pro bono ad for a certain cause. I did mine on light pollution. We also had to come up with different ways on how we would bring attention to this global issue.
The goal of this project was to come up with an Ad Agency. We had to come up with a color scheme, logo, tag line, and design what the headquarters would look like.